Every once in a while something happens to fundamentally change the nature of your business. Despite the best of intentions and the most careful planning, there's no way we can anticipate every event. What do you do, for example, when your two biggest competitors merge, when the economy collapses in the region that imports your products or when key employees leave your company? Your reactions may make the difference between success and struggling to survive.
Every now and then a magazine has to take its own pulse or lose sight of its key mission - providing its readers with information they want. We did it this last year through surveys, interviews with subscribers and focus groups. Our basic question was, how are we doing?
Sometimes in the pressure to meet deadlines and handle the Crisis of the Day, we lose sight of the forest for the trees. As a partial cure for this syndrome, I recently reviewed the six interviews with gear industry leaders that have appeared in our pages during the last year, trying to get a grasp of a larger picture. It struck me with renewed force how six men, each with a lifetime of experience in this business, see the gear industry forest the same way.
Beginning with this issue, one of the last bits of the "old" Gear Technology is gone. From now on we'll be running the new picture of me you see on this page. It was time, my art and editorial staff explained to me, to move ahead with the rest of the updated art and editorial in the magazine. (I emphatically deny that the real motivation for the new picture was putting a stop to the ever-increasing number of jabs from certain friends about my "Dorian Gray" look.)
Welcome to the new Gear Technology. With this issue we begin bringing you a new look - a new cover, new graphics, a new, broader and more inclusive editorial focus. Our goal is to be an even better resource for the entire gear industry.
A little more than ten years ago this month, the first Gear Technology came off the presses. It was a fledgling effort in every respect. The gear industry had never a magazine of its very own before. Those of us involved in its production were like first-time parents; we were proud and excited, but unsure of what we'd let ourselves in for. None of us knew if this baby could really fly.
This issue of Gear Technology marks another milestone in the life of our magazine. After publishing 51 issues - nearly 200 articles containing close to 2,500 pages - we're ready to try something new.
Investigation of Gear Rattle Phenomena
The article by Messrs. Rust, Brandl and Thien was very interesting in its description of the problem and of some of the interactions which occur.
It always strikes me as something of an irony that the brightest holidays of the year fall in the deepest part of the darkest season. They come when the days are the shortest, the clouds the thickest, the weather (at least in Chicago), the worst. And yet it is at precisely this time when we celebrate the happier human emotions of family, love, and charity and somewhat arbitrarily declare a "new" year.
Beginning with our next issue, some of the promised changes in format for Gear Technology will begin showing up in these pages. As part of our commitment to provide you with important information about the gear and gear products industry, we are expanding our coverage. In addition to continuing to publish some of the best results of gear research and development throughout the world, we will be adding special columns covering vital aspects of the gearing business.