Columbus' first voyage to the Americas is not the only anniversary worthy of celebration this year. In 1892, on October 15, Wilfred Lewis gave an address to the Engineer's Club of Philadelphia, whose significance, while not as great as that of Columbus' voyage, had important results for the gearing community. In this address, Lewis first publicly outlined his formula for computing bending stress in gear teeth, a formula still in use today.

8 Gear Technology advertisers will have booths at IMTS 92, the largest trade show in the Western Hemisphere. The show opens in Chicago on Sept. 9 and runs through the 17th. More than 800 companies from around the world will cover some 931,000 sq. ft. of exhibit space to show the latest manufacturing technology - everything from forming and fabrication products to environmental and plant safety equipment.

IMTS 92 - The International Manufacturing Technology Show - opens in Chicago September 9 and runs through September 17 at Chicago's McCormick Place. IMTS is the Western Hemisphere's larges trade show. Over 800 companies from all over the globe will be showing products in exhibits covering some 931,000 sq. ft. of space.

AGMA's Gear Expo '91, "The World of Gearing," opens Oct. 20-23 at Cobo Conference & Exhibition Center, Detroit, MI. Gear Expo '91 will provide 35,000 square feet of exhibits by 91 companies from around the world.

AGMA's Gear Expo '91, "The World of Gearing," opens October 20 and runs through October 23 at the Cobo Conference & Exhibition Center in "The Heart of the Manufacturing Industry," Detroit, MI. Gear Expo '91 is "the largest trade show ever specifically organized for the gear industry," according to Rich Norment, AGMA's Executive Director.

Bankruptcy filings have not noticeably declined despite the economic recovery of the Reagan years. Businesses continue to receive notices that their customers have filed bankruptcy. Many of them are writing off significant losses each year as a result. despite the frequent use of bankruptcy by debtors, many business owners and managers have little or no idea of the pot-bankruptcy remedies available to them.

Countless research studies confirm this fact: Companies that advertise aggressively during a recession will flourish after the economic tide turns. Regardless of company size, effective advertising generally requires the services of an agency, and under current economic conditions, you may need one now more than ever. The question is, how do you go about getting the right one for your company.

You get calls and letters every day from people wanting you to use their ad agency, their direct mail program, their p.r. or marketing firm to promote your business. It seems everyone wants you to spend your money to communicate to your prospects and customers. But what's the best method for you?

In March 1989, the U.S. Trade Representative requested the U.S. International Trade Commission to conduct an investigation and prepare a report on the competitive position of the U.S. gear industry in U.S. and global markets.

IMTS-90 - the Western Hemisphere's largest trade show - is coming to Chicago September 5 -13, 1990. The event, sponsored by NMTBA - The Association For Manufacturing Technology - will be held at the McCormick Place Complex. Over 1200 exhibitors will display their products at this event.