You're Not Alone
I’m a fan of The History Channel’s survival competition TV series Alone, where contestants are left in the wilderness to fend for themselves with limited resources in extremely harsh conditions. They have to build their own shelters, find food and survive. The last one to tap out wins.
One of the show’s regular themes is the calorie equation. Contestants constantly have to make decisions about whether they should expend energy for a given task, because their calorie intake is extremely limited. High-energy tasks like building a sturdy shelter or actively hunting big game might have a high energy cost but also provide the best chance for staying in the game long-term. It’s a risk-reward gamble with extremely high stakes.
To make matters worse, the competition is usually set as the season shifts from fall to winter, which means that the resources that are here today won’t necessarily be here tomorrow. Sometimes the winners are just lucky in finding the right resources at the right time: a good fishing spot or access to game trails can make all the difference. But the calorie equation almost always comes into play. You have a limited number of calories, and you have to decide where to spend them.
Surviving in the wild is a little bit like surviving in the world of manufacturing: Limited resources, challenging environment and constant decisions about the best way to sustain your existence long-term.
And unfortunately, it looks like manufacturers are starting to play the starvation game. By most measures, the manufacturing economy is struggling.
Just like the contestants on Alone, you’re constantly deciding how to survive, and there just aren’t enough resources to go around. You know you need to invest in automation and technology, but that choice is hard when you know you’re facing increased costs across the board. Inflation has ensured that the pressures to increase wages and benefits will continue. It costs more to buy supplies, to move goods and keep the lights on.
