Filling out a current staff size of eight, new sales engineers Shane Lichtenberg and Tim Majerus bring extensive machining and tooling experience to Ceratizit, along with unique skillsets in understanding and finding solutions to customers’ problems. Lichtenberg will operate primarily in West Michigan with a focus on automotive manufacturing along with Tier 1 and Tier 2 suppliers. Majerus will specialize in small engine machining solutions for the agriculture, oil and gas industries, and motorcycle and watercraft industries.

Overall, Ceratizit’s sprawling Midwest Territory includes the Dakotas, Minnesota, Wisconsin, Michigan, Iowa, Nebraska, Illinois and Indiana.

“Our territory grew by 33% last year, and with the addition of these new individuals and their backgrounds and knowledge, I believe we’ll continue to grow at an even greater pace, but more importantly provide the best possible customer support,” said Ceratizit USA Midwest Territory National Sales Manager, Craig Engler.

“There is a tremendous opportunity for growth with the increased volumes in automotive manufacturing,” Engler said. “Tier suppliers are focused on new lines being ramped up, such as those for the new electric vehicle launch programs that are now working their way to the forefront. Both Lichtenberg and Majerus will work with Ceratizit USA distributor and integration partners to expand sales and integrations as well as continue to build relationships with end-users in their territories.” 

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